Bobby is Professor of Public Policy and Director of the Policy Institute.
Prior to joining King's in 2018, Bobby was Managing Director of Public Affairs for Ipsos MORI, which is a team of around 250 researchers in London, Manchester, Edinburgh and Brussels, and Global Director of the Ipsos Social Research Institute, across around 30 countries.
He has worked across most public policy areas in his career of 25 years in policy research and evaluation, and has been seconded to the Prime Minister's Strategy Unit and the Centre for Analysis of Social Exclusion (CASE) at the LSE.
Bobby also sits on several advisory boards including Chairing the Campaign for Social Science and the CLOSER Advisory Board, is a member of the Executive of the Academy of Social Sciences, and is a trustee of British Future and the Centre for Transforming Access and Student Outcomes in Higher Education. His first book, The Perils of Perception – why we’re wrong about nearly everything, was published by Atlantic books in several countries, drawing on a set of global studies on how people misperceive key social realities. His new book, Generations, is out in September 2021 and challenges myths and stereotypes around generational trends, seeking a greater understanding around generational challenges.