Jo is also Associate Dean Research for Nottingham Business School (NBS) at Nottingham Trent University. As a qualitative social researcher, she focuses on using co-production methods within local communities in many of her projects. In 2018, Jo was elected as a Trustee of the international research charity World Habitat. In 2019, she was conferred a Fellow of the Academy of Social Sciences, and in 2020 she was voted president of the Chartered Institute of Housing. She has recently founded the Women in Business Research Network at NBS as part of her passion for equality. Jo's broad interests cut across management, social policy and public policy disciplines. Key areas include social housing, including community-led initiatives and approaches; negotiation, conflict resolution, emotion and resilience in accommodation provision and management; homelessness and marginalisation; Gypsy and Traveller accommodation, site delivery and management; and identity, space and place.